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Use right Keywords to make your hosting business drive traffic!
DiggDigital
Member, Host Rep
Hi all,
Read this article, it helps you drive organic traffic to your website and sales
If you are planning to create a hosting website, keyword analysis is important. It is vital that you choose the right keywords when it comes to search engine optimization (SEO). SEO helps make your website favorably navigate the World Wide Web’s various search engines. Both keywords and keyword phrases play a very important role in making or breaking your website’s search engine rankings.
http://yourstory.com/2015/06/right-keywords/
Regards
Comments
I guess this is aimed at marketingtards who have difficulty just saying what it is they have to sell.
Thank you for this useful information about keywords on search engines. It will surely be useful to get better search engine positions.
I will take a look at this in order to improve my website ranking in search engines using SEO.
No, it isn't. Providing a solid service is. If you need to manipulate search engines to get customers, you shouldn't be in the hosting business.
Addendum: you shouldn't be in any business.
We are talking about driving traffic. Customers are aware of what to buy what not to buy. No body gets manipulated for search engines, its a way to identify yourself. Please check the title of the thread.
Your welcome buddy. A small tip indeed.
This was ironic fyi...
SEO is quite literally manipulating search engines. That's its whole purpose, its whole reason for existence. And again, if you are capable of running a solid business/service, you do not need SEO.
It's a crock of shit, and breaks the web.
Nailed it.
Or you could define it as 'allowing search engines to better understand your content'.
But we (Joepie and I) discussed a little about that. If you're ranked #500th for "kvm vps" and provide a comparable service to the 499 above you, then I guess you leave it to the search engine gods to decide whether you succeed or not.
The top hosting companies spend a huge amount on marketing. Shrewd people who are looking to succeed and grow their company know that search engines are a viable way to do that.
Keyword research is market research.
How do you reach out to clients having strong business/services?
My whole intention to share this topic is to say SEO is one of the ways of marketing your business existence. If people are not aware of your existence who is providing good service, how do you except them to reach you out.?
I don't know why you're asking me, you're preaching to the converted.
Some of the folk here have a 'field of dreams' attitude, 'if you build it, they will come'... because when they create something it's world-leading.
When I'm looking for a business I put the name into Google (or whatever) and it's usually at the top of the results. It's as simple as that. If I'm looking for a type of product, typing that into a search engine is the last thing I'd do.
Google is not "someone" whom I trust to give recommendations. It's a company. It's an algorithm. It's not where you go to find products unless you have no clue whatsoever. There are better places to look, and most people have their favourites. For example LET is a good place to find a VPS. And yes, I can sort out which opinions are worth something to me.
/devil's advocate
By telling people you know, for example. Or posting a thread on a forum where you're active (like LowEndTalk or VPSBoard, in the case of VPS hosting). If people like your service, then they will generally tell others about it, and so on.
Exactly. Those are the places to go to find something. Also, in some cases there are lists which can be useful in finding something interesting, and then go on to find out more about them and check their reputation. An example would be Low End Stock. I use Google as a search engine, but I certainly wouldn't ask Mister Google for advice. A higher rank on search is no indication of suitability as far as I'm concerned - in fact often the opposite.
Is this the thread were we're keyword suffing porn story with viagra gay party?
Tags: #lame, #dontknowseo, #linkspam
@joepie91 's expertice in marketing is clearly closing the eyes to reality, disregarding numbers and chanting mantras
Do you know what cost per client aquisition is? If so, can you even begin to understand why it's the most f*cking important number in any reasonable sized business? If so, can you see why seo done right is God re-incarenated trowing Manna at you from his helicopter in the sky?
I understand the economic theory behind it just fine. The sociopathic "maximization of profits" (even if it isn't actually necessary to do so) is what I take an issue with. It's an ethical argument, not an economic one.
Some people are going to be scratching their head over that one, and others are going to cover it by chanting their favourite business mantra.
a) Creating wealth -> sociopathic, per @joepie91 :facepalm: Well, if we're talking about ethics, what is your ethical characterization of people who advocate poverty for other people?
b) How is "you do not need SEO" an ethical argument anyway?
You weren't talking about some higher plane of existence, zen guru sitting on the very top of the mountain stuff; you were giving marketing strategy recommendations.
Oh, I can do that empty passive aggressive silliness too, here: "Are you an illiterate moron or just plain stupid?"
But that's too 14 y.o. isn't it?
"Maximization of profits" and "creation of wealth" are two very different concepts - and the latter is fuzzily defined at best, serving primarily as a catch-all justification for potentially unethical business practices. My comment regarding sociopathic behaviour refers to "maximization of profits" regardless of ethical consequences.
That's a rather strange question, given that I'm not sure why anybody would "advocate poverty" without any further qualification, in such a manner that it has an actual effect on others, rather than being purely advisory/philosophical. So unless you can clarify on that, there's not really an answer I can give to that question.
"You do not need SEO" in and of itself isn't an ethical argument, and I never presented it as such - you need to read what I say in context, not just picking out single sentences and pretending that the rest of the post doesn't exist.
The ethical argument is, in full: "You do not need SEO to run a sufficiently successful business, and doing SEO anyway will lead to detrimental effects to the web and, thus, to other people. Using SEO purely to enrich yourself beyond what is necessary, at the cost of others, is unethical".
EDIT: FFS, somebody needs to look at the Cloudflare WAF. It's insanely sensitive, and I actually had to reword my post to get past it...
Is seo not one of this form to reach out in similar fashion?
No, not quite.
When you post an offer to a forum that is made to allow that, or you tell somebody you know about your service, then they can choose to ignore it if they aren't interested or don't like the service.
That's not really possible with SEO: it's always going to be in your search results, whether you like it or not, and takes a spot from something that would've been more relevant of you. Given that the purpose of a search engine is to provide the most relevant result, "stealing" a place goes against that, and only benefits you, while providing a disadvantage to the user.
Similarly, there's no possibility for peer review, it's all one-sided - they find you in search results, and have no real chance to talk to anybody else about their experiences, without going through a lot of effort (find other people who use it, sign up at a forum and create a thread, ...).
If you post an offer on a forum, then people can simply reply with their thoughts right there, and if you tell people you know, they can confirm things with mutual friends, and so on.
Overall, it's a lot fairer if you don't use SEO. You only grab the attention of those who are interested, they can verify that the service is really what they're looking for, and from there it will spread naturally through word of mouth in an equally fair manner - assuming your service is good, of course
EDIT: And don't forget that even without SEO, you can still rank high in search engines, if what you are offering is truly what a user is looking for. See for example here, here and here (pdf.yt and cryto.net are me).
I'll just pick out one of the many low-hanging fruits.
Those terms have literally no competition, you're ranked high because of a couple of links and a lack of anyone else talking about the same thing. I'd wager that the people linking to you are within your 'clique' (not meant in a derogatory sense). Try using "poker", "life insurance" or "buy mortgage" and tell us who should rank #1-10 in those cases.
I hope you're not suggesting that a sane person would use those terms in a search engine if that's what they were looking for!
Edit: And if they did, they wouldn't be served well by people trying to claw their way to the top of the ranking.
There are millions of examples, do I need to find a sweet spot for you?
How about "which hosting forums can i buy a vps from"
or more succinctly
"buy a vps" or "how to run a vps"
And who would be a better authority on it, a forum full of strangers with good intentions?
http://www.google.com/adwords/
The keyword tool's free to use. See what kind of phrases people use to search on google. Get a free account with a fake name, and skip whatever it wants you to do. Just head over to get keyword ideas once logged in.
Of course reading at the level of accepting opinions as fact (or even useful in most cases), won't work, but it's not difficult to sort out "strangers with good intentions" into those who know and those who don't. You're right in that some naive or uneducated people are susceptible to taking things at face value, but those are the very people who get taken advantage of by SEO and other advertising techniques.