OVH stops taking orders, everything is "sold out"...

Webinium · September 2013

Hello,
The server offerings we provide are based
on certain principles that make rental
very interesting servers:
- No setup fee
- No commitment
- Monthly payment
- Very regular innovation

Up to 100,000 servers in our DCs we did not
had particular problems with these principles.
Sometimes manage growth, should be added
a limitation to two new servers per month. Sometimes
we added during installation costs
few months. But overall the model works very
good.

Between 100,000 servers and 150,000 servers we
felt that these principles began to cause problems
level of turnover.

What is the turnover? The turn-over is when our
customer who rents a server we decided to take a new
always in our server to replace the old. This
is not a problem if the old server was leased
for 2-3 years and you can rent the Oldest in OVH
2-3 more years. But with 150,000 servers, the number
customers that we relouent a new server after
March-June month became the majority. And older servers
find themselves too obsolete for sale.

Today we have 170,000 servers and from the implementation
updates the range in early August, the turnover is still
accelerated to become too large. The majority of
deliveries not serve to make the turnover. It is
enough book servers for new projects or
for new customers. The delivery time for all
became too much and we can say that the mechanics are
longer works.

170K on all servers already rent there
no problems at all and no change expected.
Everything runs smoothly and you do not change anything especially
The problem is only for new orders
new servers.

How to fix the turnover?

We think it is possible to find a mechanical
allowing us to deliver all the servers in 1H
managing 200,000 and maybe 300,000 servers. But this
mechanics must be questioned.

We started to tinker with a few
elements such as IP Failover, but clearly must
go deeper. It has dozens of trails
but if we start to change every day, an end here
and by the end there, no one will understand anything.

So even if we do not have 10,000 servers loans
be delivered (all lines combined together and all DCs)
so we decided to make a "sold out" on all
offers dedicated servers in France, subsidiaries in Europe
as well as Canada and the USA. Orders that have been passed
be delivered but we no longer taking new orders.

This "sold out" will allow us to take the time to analyze
so deep sales in recent months and
understand the behavior of each customer generated
the turnover.

Then we will relist servers
with a limited amount (lot 100 servers)
and new principles and then rescan
what happened. And so on until you find
principles that will help:
- To deliver fast servers
- Offer very competitive offers
- Better customer loyalty to its server

In parallel, we are accelerating the rewrite API
to v6 level domain names, emails
the web hosting and dedicated servers. The same
ManagerV6 level that will replace the V3 and V5
before the end of the year. Our order system
will be reviewed before the end of the year for all
services that we offer. We can
propose a self-renew with the CB in Europe and Canada.
In short, we take the "sold out" to put
not the internal resources on growth but
the consolidation of our back office and delivery
involved in the mechanics of our offerings.

Meanwhile, if you have any new projects that you
forced to lease new servers, do not hesitate to
contact so that you can make an order to
hand. We stock servers, but we do not want
deliver it to continue to the turnover.

We rely on your feedback to help us refine
mechanics that should suit you and which will enable us
to do our job without having to change the rules
game every 6 months because it was 200K or 300K
servers in our DCs. In short, this is a good time to
discuss and exchange information and get the idea that no one has
had previously ...

Regards
Octave

SOURCE: (a translated email) http://www.torrent-invites.com/seedb...worldwide.html

http://www.webhostingtalk.com/showthread.php?t=1304521